Tag - entertainment

Gorillaz- Humans Augmented Reality App

Gorillaz release second Augmented Reality app

A couple weeks ago, we wrote about an AR app the virtual band was using to superimpose elements from the band’s music videos into a smartphone camera. Now, the band is launching “The Lenz” app, which reveals exclusive Gorillaz content when the phone camera is pointed anything in the color magenta. You can download the app for iOS or Android. The Gorillaz's new album, 'Humanz', will be released on April 28. How do you feel about the color magenta? If you’re a [...]

The Tonight Starring Jimmy Fallon

Virtual Reality Pictionary

Virtual reality Pictionary, just those 3 words sum up hilarity (well it does for our inner geek) however on America's The Tonight Show starring Jimmy Fallon, this game is a reality. On Monday nights show guests Scarlett Johansson, Dove Cameron and Michael Che and presenter Jimmy Fallon played a hilarious game of virtual reality Pictionary. The game itself saw Fallon and Cameron (who stars in various Disney Channel series') vs. Che (Saturday Night Live) and Johansson (who was on the show [...]

Virtual Reality Facebook Mark Zuckerburg

Has Zuckerburg And Therefore Facebook Slipped Up With VR?

Oculus, the virtual reality Company of Facebook has not started 2017 well. To start, the Company lost a $500 million lawsuit that stemmed from allegations of intellectual property theft, and now the giant American technology retail chain Best Buy are rolling back VR demo stations due to "poor foot traffic" It could be a difficult situation for Oculus, as the thought behind the demo stations was that the key to selling the tech is to get people to try before they [...]

Augmented Reality in Entertainment Industry

Augmented Reality In Entertainment Industry

Augmented reality. The words conjure thoughts of science fiction and video games. But this science fictional technology is now reality and has applications that span far beyond the video game industry. Magic Leap, an augmented reality company that received $542 million from Google, recently released a video, which showcased its technology in an ordinary real-life venue. The company’s website features a miniature elephant realistically moving around on the palms of a person’s hands. The setting of the footage is an office, [...]

Augmented Reality vs Virtual Reality

What Is The Difference Between Augmented Reality And Virtual Reality?

Both, Virtual Reality (VR) and Augmented Reality (AR) are rising to the impossible and earning a lot of media attention as well as promising tremendous growth. The two frequently come up in the same conversations and are often confused with one another by the less informed. So what is the difference? Let's start simple and get into the definitions. Here's what Wikipedia has got to say about those two technologies: Augmented reality (AR) is a live direct or indirect view of a physical, real-world environment [...]