5 Reasons AR Trumps Traditional Out Of Home

by 3rockAR Team | Feb 23, 2022 | Augmented Reality Advertising

The goal of any marketer is to create an experience that will truly connect with their audience. “Experience” being the key word. The content-rich digital landscape we find ourselves in at this moment in time poses many opportunities for innovation and avenues for...

FDA Approves Augmedics’ AR System For Spinal Surgery

by 3rockAR Team | Jul 27, 2021 | Augmented Reality News

Augmedics Inc., a Chicago-based startup focused on augmented reality (AR) applications in health care, received 510(k) clearance from U.S. FDA for its Xvision Spine system, an AR headset for surgical procedure. More surgeons are donning headsets as a growing number of...

Announcing 3rockAR as an Official 8th Wall Partner

by 3rockAR Team | Jul 23, 2021 | 3rockAR Announcements

Good news! We’re absolutely buzzing here at 3rockAR HQ to announce that we’re now an official partner of the award-winning WebAR platform 8th Wall. Their brilliantly powerful development platform and tools will allow us to create even more powerful AR experiences...

Google Shows Off Its Brand New (And Amazing) AR Features

by 3rockAR Team | Jul 18, 2021 | Augmented Reality News

It’s a new milestone for Augmented Reality (AR). At first glance, this sounds highly technical and uninteresting. However, when you understand what it does, you’ll see how this will fundamentally change your augmented reality experiences. You’ll also...

Oppo Announces Its Own Augmented Reality Headset

by 3rockAR Team | Jul 10, 2021 | Augmented Reality Entertainment

Oppo has announced its first augmented reality (AR) glasses at its ongoing Oppo Inno Day 2019 conference. Smartphone maker Oppo has announced a pair of augmented reality glasses and stated they will be released during the first three months of 2020. Oppo’s AR...