The goal of any marketer is to create an experience that will truly connect with their audience....
5 Reasons AR Trumps Traditional Out Of Home
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Augmented Reality Advertising
3rockAR Launch the First English Match Day AR Football Programme
On Tuesday, Queens Park Rangers saw the first English match day AR football programme - with no...
A Brave New AR World: Why 3rock are Your Everything Reality Partner
Looking for attention-grabbing AR advertising campaigns and events that deliver a big impact,...
3rockAR’s Magic Mirror World Tour (Part 1)
If you're feeling under pressure to create viral campaigns, and provide instant results that prove...
7 of the Most Compelling Augmented Reality Statistics
We hear people asking us all the time: "Why AR?" - To answer that question, we believe the data...
Understanding how psychographics can help increase the effectiveness of your advertising campaigns
The key to a truly effective (and profitable) advertising campaign is knowing and understanding...
Golden Rules of Good Advertising
Advertising changes every day. Every day, new technologies and opportunities emerge, promising...
What Is A Digital Presence?
What exactly is a digital presence? Simply how you or your business appears online. Today, you...
Spice Up Your Advertising With Augmented Reality
Augmented Reality Advertising has been around for a good few years, but 2019 looks more...
Social media marketing mistakes to avoid
I hope that by now, you are aware of the opportunities social media marketing can offer your...
Why is it important to test your advertising
How do you determine if your advertising efforts are effective? By simply testing it. You see,...
Augmented Reality Advertising: More Than Just a Gimmick
Augmented reality advertising is quickly becoming the go-to advertising medium. Is it worth it...
How Augmented Reality Advertising Benefits Your Brand
From the science fiction stories, the augmented reality phenomenon has turned into technology,...
The Secrets of B2B Advertising
B2B (business to business) advertising requires a different approach. The business...
Psychology in Advertising
The vast majority of marketers aren’t psychologists. But many successful marketers regularly...
Why is Market Research Important for your Business?
Business market research is the process of collecting data to determine whether a particular...
Rational vs. Emotional Appeal in Advertising
Adverts are designed to appeal and to inform the consumers about your company, product or service....
KISS your advertising goodbye
Successful adverts have simple outcomes. Either they are to increase brand awareness or to sell a...
Augmented Reality and a Better User Experience
Augmented Reality has the potential to transform the way we view and interact with the world...
Augmented Reality Showroom Future
Online shopping is bigger than ever. The case is that technologies continue to reshape modern...
Sell More by Being Specific in Your Adverts
Platitudes and loose statements do not leave an impression on our understanding and...
The Importance of Social Selling
You've heard of social media marketing, right? But have you heard of social selling? Do you know...
Why Email Marketing Works
Is email marketing part of your marketing strategy? If you're just about to say no, let me tell...
Are You Advertising Online? You Should Be!
Is your business taking advantage of the consistent growth in digital marketing? Many people...
Where Does Augmented Reality Fit In The Future of Advertising
Advertising isn't what it used to be twenty years ago. Where does Augmented Reality fit in?...
How Augmented Reality Can Benefit Your Marketing
Augmented reality is a viable marketing tool for companies as the possibilities of the technology...
Top Tips for Effective Advertising
Advertising is what keeps your business going. Or should I say - effective advertising is...
5 Powerful Augmented Reality Campaigns In Advertising
Augmented Reality advertising has become a must-have strategy for hundreds of big brands around...
Marketing Plan or Marketing Strategy: The Difference
Although marketing strategy and marketing plan sound like they're the same thing, they are not....
How To Boost Your Sales with Augmented Reality
Global augmented reality market gains are projected to top $133.8 billion by...
How Augmented Reality Builds Better Customer Experience
Creating an exceptional customer experience can set your brand way above your competitors. A...
What Do Marketing Teams Need To Know About Augmented Reality?
So exactly what do marketing teams need to know about augmented reality? Augmented reality (AR)...
Most companies almost always throw their advertising budget down the drain
When anyone ever gets asked what their advertising budget is, their eyes glaze over and you...
Facebook Is Bringing AR Ads To The News Feed
Facebook announced last week that it will begin implementing augmented reality ads into the News...
What are the goals of your advertising campaign?
Do you know the actual goals of your advertising campaign? If you have been reading our previous...
Making Marketing Campaigns Extremely Immersive, Memorable, and Engaging With The Power of AR
Headquartered in Shoreditch, London, 3rockAR is an award-winning media company...
How Augmented Reality Advertising Campaign Can Grow Your Business?
Even though Augmented Reality is still perceived as more of gaming technology, there are a...
Do You Know Your Own USP?
A unique selling point (USP) tells your audience why should they choose your brand over the crowd...
Positioning your brands product for success
Positioning your product is vital for success. If you have ever been around advertisers or...
Augmented Reality Advertising For Better ROI
Augmented Reality advertising can drastically improve your return on investment. Using AR, it’s...
Know your ideal customer? Great, now build a customer profile
So you have got your customer avatar (if not click here) now it is time to build your ideal...
Marketing Strategy: How To Create It Effectively
Marketing strategy is the ultimate game plan for winning and keeping your customers. It's just as...
Who is your customer avatar? No, not that blue alien!
Customer avatar, you mean the blue alien from that film right? Nope. I mean who is your ideal...
Augmented Reality Advertising: Get It Right
Augmented Reality advertising is becoming hugely popular amongst marketers - and for a good...
Small business? Brand it strongly! A brand is more than just a logo….
Does your small business have a brand? Branding goes far beyond just a smart looking logo and some...
Does your business ad campaign fail? So do ours! Occasionally
Did your business ad campaign fail? You're not alone. But at least you are advertising. Without...
Augmented Reality Advertising Improves Shopping Experience
Augmented Reality Advertising disrupts your customer's buying journey - but in a good way. ...
Advertising And Behavioural Economics: What Should You Know?
Advertising could be much more effective once you understand the connection between your...
Advertising To Millennials – What Should You Know?
Advertising to millennials is easier than you think. You already know they don't respond to ads...
Advertising 101: Identify Your Customer’s Pain Points
Advertising is the only way for your product or service to be noticed. But your ads need to be...
Augmented Reality Advertising Increases Your Brand Visibility
Augmented Reality Advertising can really make all the difference when it comes to boosting your...
Making Advertising Fun Again With Augmented Reality
No wonder that augmented reality advertising is quickly becoming of the hottest trends for brands...
Don’t make these mistakes in your advertising campaigns
Advertising campaigns are everywhere, we are inundated with them online and in the real world....
The Power Of Call To Action In Advertising
The call to action is what gives you a chance to point your audience to take an action on your...
Augmented Reality Advertising For Better Ad Engagement
Augmented Reality advertising boosts the engagement rates, which is the one metric you should...
Humanising Your Brand Has Never Been This Easy
Humanising your brand is easier than you think, yet so many companies get it SO wrong. I'm...
Visual Advertising Techniques You Should Start Using Now
Visual Advertising could be a visualization of your product benefit or a problem the service can...
Why you should use augmented reality advertising
Augmented reality is fast becoming the must-have trend, and forecasts show that it will continue...
Meet AIDA – She’ll Help You Create Better Adverts
Meet AIDA - the advertising method that has served marketers around the world for over hundred...
Don’t miss our Magic Mirror at the Science Museum!
Unleash your competitive side at the Science Museum this month with Sweat, Tears and Triumph...
Augmented Reality Advertising – How Will It Change Digital Marketing?
Augmented Reality advertising gives marketers an opportunity to transform any static object (for...
Is Now The Time To Advertise Your Business With Augmented Reality?
It wasn’t until a bunch of people started hunting for imaginary creatures, often in places they...
Chrome Ad Blocker Is Here: Is The End Of An Era?
It's official: Google Chrome no longer displays some of most intrusive types of ads. On Thursday,...
Augmented Reality Advertising: The Game Changer
Augmented Reality Advertising can make your consumer's buying journey fascinating again. Could...
Mobile Marketing: What is it & why does it matter so much?
Mobile marketing is getting hotter every day. Average smartphone conversion rates are yo 64%...
The Evolution of Advertising
The evolution of advertising, or should that actually be the revolution? Let's look at what...
Customer service, how personal is your brand with it?
Customer service can truly make your business. Or, an exceptional and PERSONAL customer support I...
How Augmented Reality can enhance your brand’s story telling
Augmented Reality advertising... ...should it be a part of your next brand campaign? While the...
How to write a marketing email that sells
Email marketing is far from being dead. Despite the rise of social media, people still read...
Five components to get your advertising flying
Let's be honest: it's practically impossible to build your brand without advertising it. Ads is...
Facebook is changing its algorithm (again)
Thursday, Facebook CEO Mark Zuckerberg told the New York Times that the social network...
Augmented Reality Advertising Has Never Been This Easy (And Affordable!)
Snapchat's move to lower the costs of augmented reality advertising and the recent development of...
How to Use Augmented Reality in Advertising
Augmented Reality (AR) has become the buzzword of the year. It's almost impossible to find someone...
Mastering the Art of Storytelling in Advertising
Great advertising is all about the art of storytelling. For better or worse, ‘storytelling’ has...
How To Build Your Brand Loyalty in 2018
Loyal customers are profitable customers: it's always cheaper to retain existing customers as...
Why you can’t afford to ignore Augmented Reality advertising in 2018
If you think that 2017 was massive for augmented reality technology, think...