What Do Marketing Teams Need To Know About Augmented Reality?

What Do Marketing Teams Need To Know About Augmented Reality? 3rockar

So exactly what do marketing teams need to know about augmented reality? Augmented reality (AR) has piqued marketing teams interests for a while, as it has the potential to change a range of consumer experiences, from how people find new products to how they decide which ones to buy. AR enhances the physical environment by […]

Making Marketing Campaigns Extremely Immersive, Memorable, and Engaging With The Power of AR

Making Marketing Campaigns Extremely Immersive, Memorable, and Engaging With The Power of AR

Headquartered in Shoreditch, London, 3rockAR is an award-winning media company specializing in innovative digital signage, excelling in Augmented Reality (AR), and advertising technologies. With the application of AR, it offers an advertising campaign that connects a brand with its consumers in a unique and engaging manner. Toby Ginn is the Founder and Director of 3rockAR; in his 20 years of experience, he has […]

How Augmented Reality Advertising Campaign Can Grow Your Business?

3rockAR Augmented Reality Advertising Services

Even though Augmented Reality is still perceived as more of gaming technology, there are a number of ways to incorporate it into your marketing campaign. AR creates a new digital experience that enriches the relationship between consumer and brand and can be used in any location.   Take a moment to remember your work life before cellphones. […]

Making Advertising Fun Again With Augmented Reality

Making Advertising Fun Again With Augmented Reality | 3rockAR

No wonder that augmented reality advertising is quickly becoming of the hottest trends for brands that want to increase their customer engagement.   Consumers today are bombarded with thousands of ad messages daily. And with all of this noise, it is virtually impossible for us to pay any attention to these messages. Especially when that […]

Is Now The Time To Advertise Your Business With Augmented Reality?

Is Now The Time To Advertise Your Business With Augmented Reality?

It wasn’t until a bunch of people started hunting for imaginary creatures, often in places they weren’t supposed to be, that industry professionals were convinced of the potential of augmented reality.   While the success of Pokémon Go has tapered off, and we are years from living in the promised future where we are spammed to death […]

Augmented Reality Advertising Has Never Been This Easy (And Affordable!)

Augmented Reality Advertising Has Never Been This Easy (And Affordable!)

Snapchat’s move to lower the costs of augmented reality advertising and the recent development of PlugXR platform has taken AR ads to a whole new level.   When Snapchat first introduced their Augmented Reality adverts, only a few brands could afford the $500,000 (at minimum) payout. Now, thanks to a $50 tier introduced earlier this year, agencies say […]

Spice Up Your Advertising With Augmented Reality

Spice Up Your Advertising With Augmented Reality | 3RockAR

Augmented Reality Advertising has been around for a good few years, but 2019 looks more promising for the technology than ever.   It could be because AR is becoming more and more mainstream every month. Or simply because people instantly think ‘FUN’ when seeing an AR application in real life, removing the negativity toward ads out of […]

5 Powerful Augmented Reality Campaigns In Advertising

5 Powerful Augmented Reality Campaigns In Advertising | 3RockAR

Augmented Reality advertising has become a must-have strategy for hundreds of big brands around the world and today, we’re looking at the top 5 campaigns. AR advertising takes the available digital data and creates an integrated 3-D image of a product. It allows consumers to experience that product up close and personal. As The Drum reports, AR […]

Facebook Is Bringing AR Ads To The News Feed

Facebook Is Bringing AR Ads To The News Feed | 3RockAR

Facebook announced last week that it will begin implementing augmented reality ads into the News Feed. Soon we’ll be able to try products on while scrolling through the News Feed These ads look like normal in-feed ads at first, but they include a “Tap to try it on” option, which opens up the AR capabilities. […]

Do You Know Your Own USP?

Do You Know Your Own USP? | 3RockAR Augmented Reality Advertising

A unique selling point (USP) tells your audience why should they choose your brand over the crowd of competition. Without it, you may find it fairly difficult to convince your potential customers to buy your product or service. Which is why getting your USP right is so important. What is USP? A unique selling point […]