Augmented Reality Is Transforming Museums

Augmented Reality Is Transforming Museums | 3RockAR Advertising

Augmented Reality technology is believed to have the ability to rescue dying museums by opening new possibilities for activists and art enthusiasts eager to have a part in shaping the museum-going experience.   Museums are often perceived as dusty cabinets full off dead and ancient things, especially those institutions you’ve never heard off. You know […]

Golden Rules of Good Advertising

Golden Rules of Good Advertising

Advertising changes every day. Every day, new technologies and opportunities emerge, promising effectiveness and of course, great ROI. Being innovative and well-informed about the latest marketing trends is crucial for your business. Nevertheless, there are certain fundamentals that never change and you should always go through all of them when planning your advertising campaign. These […]

What Is A Digital Presence?

What Is A Digital Presence? | 3RockAR Augmented Reality Advertising

What exactly is a digital presence? Simply how you or your business appears online. Today, you have social media, mobile, and all forms of online advertising to consider when it comes to creating a digital presence for your brand. And that means much more than having just a website. It includes the following: all your […]

Spice Up Your Advertising With Augmented Reality

Spice Up Your Advertising With Augmented Reality | 3RockAR

Augmented Reality Advertising has been around for a good few years, but 2019 looks more promising for the technology than ever.   It could be because AR is becoming more and more mainstream every month. Or simply because people instantly think ‘FUN’ when seeing an AR application in real life, removing the negativity toward ads out of […]

Connecting With Generation Z Consumers

Connecting With Generation Z Consumers | 3RockAR Advertising

Generation Z, or the Post-Digital Generation is ‘slightly’ different to the Millennials – and so should be your marketing approach. While we often refer to the Millennial generation as the first digital natives, today’s teens are truly the first generation of consumers to have grown up in an entirely “post-digital” era. As a result, more […]

Social media marketing mistakes to avoid

Social Media Marketing Mistakes To Avoid | 3RockAR Blog

I hope that by now, you are aware of the opportunities social media marketing can offer your business. If not, you’re probably not using it either at all, or it doesn’t show any results. Which means you’re not doing it right. With so many options and tools available, it is easy to make mistakes that […]

Why is it important to test your advertising

Why is it important to test your advertising? 3RockAR Blog

How do you determine if your advertising efforts are effective? By simply testing it. You see, advertising is art. However, it should not be used merely because they are interesting or grab attention. You and your colleagues might love the design, but it needs to sell. Different approaches work for different audience groups. Your approach also depends […]

Augmented Reality Advertising: More Than Just a Gimmick

Augmented Reality Advertising: More Than Just a Gimmick | 3rockAR

Augmented reality advertising is quickly becoming the go-to advertising medium. Is it worth it though? It’s a tough world to live in for marketers. Banner blindness. Growing consumer frustration at ads all over the world. Short attention spans. Need I go on? Luckily, there’s a new kid on the block that could be the answer […]

How Augmented Reality Advertising Benefits Your Brand

How Augmented Reality Advertising Benefits Your Brand | 3RockAR

From the science fiction stories, the augmented reality phenomenon has turned into technology, which finds its application in everyday life. The transformation occurred just over the past few years. The future is already here, and it is virtual. The AR term has several definition gradations, but the essential is that it combines data from a […]