Monthly Archives - March 2019

Augmented Reality Roundup: March 2019 | 3RockAR Advertising

Augmented Reality Roundup: March 2019

March 2019 is almost over, which means it’s time to look back and see what’s changed in the Augmented Reality industry.   Apple augmented reality headset to launch in 2020   TF International Securities analyst Ming-Chi Ku believes that Apple’s 2020 iPhone will ship alongside a pair of augmented reality glasses. Rumours of Apple bringing augmented-reality glasses to market have been circulating for almost five years now, but they’ve mainly been speculating based on patents and Apple hiring up a lot of talent in [...]

5 Incredible Real Use Cases for Augmented Reality | 3RockAR Advertising

3 Incredible Real Use Cases for Augmented Reality

Augmented Reality technology can make a significant impact in pretty much every industry - here are the best current real-life applications of AR! There are hundreds of Augmented Reality uses in real-life, such as training, work and consumer applications in various industries including public safety, healthcare, tourism, gas and oil, and marketing. The first commercial application of AR technology was the yellow "first down" line that began appearing in televised football games in 1998. Some other popular examples of AR apps [...]

Apple augmented reality headset to launch in 2020 | 3RockAR Advertising | Blog

Apple augmented reality headset to launch in 2020

TF International Securities analyst Ming-Chi Ku believes that Apple’s 2020 iPhone will ship alongside a pair of augmented reality glasses.   Rumours of Apple bringing augmented-reality glasses to market have been circulating for almost five years now, but they’ve mainly been speculating based on patents and Apple hiring up a lot of talent in the AR space. Now prominent Apple analyst Ming-Chi Kuo has said that he believes Cupertino will begin manufacturing head-mounted display as early as the end of 2019, and [...]

Augmented Reality Entertainment: From Games to Sports | 3RockAR

Augmented Reality Entertainment: From Games to Sports to Music

Why is an augmented reality (AR) so great for entertainment? It allows the audience to become active participants of the show instead of passive viewers.   Many believe that the fun experiences we enjoy today (movies, games, music) will become more realistic, more immersive, and more interactive than ever before. Augmented reality (AR) technology is one of the biggest culprits for the shift. Augmented reality adds a new dimension to entertainment allowing the audience to become active participants of the show instead [...]