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Shazam app augmented reality

Shazam boosts it’s music recognition app with augmented reality for brands

Shazam, the music recognition app has launched a new AR feature for brands, artists and users globally. Shazam, founded in 2000, allows users to identify songs that are playing in the background by tapping a button on their app. However it has branched in to several other areas including TV, and has recently announced it's billionth app download overall. In 2015, Shazam announced new visual recognition features, moving beyond its audio roots to allow users to scan things like magazines, posters, and packaging that creates [...]

Augmented Reality Films Promotions

Movie Promotions Through Augmented Reality

With movie cast, directors and producers leaving no stone unturned in buzzing about their upcoming movies, the question arise, how to attract today’s hi-tech folks to turn their heads towards your movie script amongst a wide genre of movies. With globalisation hitting at every corner of the world, the competition within the film industry has amplified several times. With regional and international cinemas giving tough competition to both Bollywood and Hollywood industry, the film fraternity needs to devise some [...]